As companies in the Middle East region consider their strategies for a workplace return, Weber Shandwick MENAT presented an informative webinar titled The People Imperative: Navigating the Return to the Workplace – What’s next in the COVID-19 era? With employee activism on the rise, employees now have more influence than ever on corporate reputation, while organisations have an opportunity to reset, review and reinvent as they look to better understand and adapt to new expectations in this ‘new now’ era.
Guest speakers included Weber Shandwick China President, Lydia Lee who provided first-hand insight into the mindful leadership style and engaging staff communication strategies from her experiences in China. Stephen Duncan, Global EVP of United Minds – Weber Shandwick’s management consultancy specialising in organisational transformation and the team behind the Workforce Re-entry product offering – shared six considerations to help guide companies in understanding how to apply their values to ensure a successful return, while reimagining the employee experience.
Additionally, the perspective from HR was presented by Peter Baker, Group Chief Human Resources Officer, First Abu Dhabi Bank (FAB) and Ricarda Ruecker, Chief Talent Officer, Middle East Communications Network. The session was moderated by Pete Jacob, Senior Integration Officer, Weber Shandwick MENAT.
A recording of the webinar can be requested here.